The Rainbow High universe is expanding with a new video game!
Video game publisher Outright Games and toy manufacturer MGA Entertainment announced last week that the first-ever video game based on the no. 1 fashion doll Rainbow High is coming to consoles and PC this fall.
What is the Rainbow High video game about?
Officially titled Rainbow High: Runway Rush, the upcoming video game is a puzzle adventure game that will allow fans to put together their first creative assignment with the theme “Everything is Art.” Fans can play as one of the six original Rainbow High characters – Ruby, Poppy, Sunny, Jade, Skyler, or Violet – and utilize their different creative skills as they play – including Sunny’s illustrations and Skyler’s Fashion design – to complete puzzles and help their classmates. Working together they must show their artistic flair to create a standout idea. The team with the best idea will be awarded a chance to plan a major project for the Creative Spring Challenge.


Rainbow High: Runway Rush features many beloved locations from the brand’s YouTube and Netflix animated series and gives players the opportunity to both play as and meet their favorite Rainbow High characters. Fans can play as Sunny and find everything she needs for the day in her bedroom, as Ruby to prepare croissants in the Rainbow Union, or as Skyler to design and make an outfit. Aside from the main story mode, players will also be able to take on a series of quests, play mini-games and find collectibles to level up their characters with unlockable outfits.


Who made Rainbow High: Runway Rush?
Rainbow High: Runway is a collaboration between video game publisher Outright Games and toy manufacturer MGA Entertainment. Both companies have teamed up with L.O.L. Surprise! and Bratz video games before.
“We have had the pleasure of previously adapting two of MGA’s fantastic IPs; L.O.L Surprise! and Bratz, into video games, and we are delighted to be the development and publishing partner for the first Rainbow High video game,” Beth Goss, CEO of Outright Games, said in a statement. Rainbow High is a fast-growing franchise and its core tenets of community and fashion translate incredibly well to dynamic gameplay in our new title, which we believe complements the overall development of MGA’s brand.”
Isaac Larian, founder and CEO of MGA Entertainment, said that Rainbow High: Runway Rush will provide fans with a brand new way to enjoy the world and characters of Rainbow High.
“With the first ever console game for Rainbow High, the No. 1 fashion doll franchise, fans will enjoy the experience of playing as their favorite Rainbow High characters, exploring the school, and getting to know these popular characters in an entirely new and interactive way,” Larian said. “Since we launched the brand nearly three years ago, we have continued to offer fans many ways to connect with the brand, whether through the fashion doll line, the YouTube and Netflix series, or this new game.”
Video game studio Xaloc Studios also helped in the development of Rainbow High: Runway Rush. Carla Bolaños Blanco, a game designer at Xaloc Studios, explained why the puzzle genre is a natural fit for the first Rainbow High video game.
“The franchise [Rainbow High] is centered so much on creativity, and this genre (puzzle) enables players to take on creative tasks and problem solve in a way that is unique to them,” said Blanco. “Working with Outright Games, we ensured gameplay was appropriate for logic and reading skills of different ages. To help younger players navigate and learn the game, we’ve incorporated a ‘Hint Scan’ feature that helps identify at one sight every interactive element of the puzzles making navigation easier for younger players.”
What platforms will the Rainbow High: Runway Rush be released on?
The new Rainbow High video game will be available on Xbox One, Xbox Series X|S, PlayStation 4, PlayStation 5, Nintendo Switch, and PC.

Rainbow High: Runway Rush release date
Rainbow High: Runway Rush game doesn’t have an exact release date yet, but the video game is set to be released later this fall.
Rainbow High: Runway Rush trailer
Watch the trailer below to know more about the Rainbow High video game: