Mere months after The Hollywood Reporter reported that Youtube was planning to cut back on “original series” due to budget pruning, sources say the company is developing several ‘choose your own adventure’ series, with an official announcement imminent.
Teasing reporters, the company’s head of original programming says, “we now have amazing new tools and opportunities to create and tell multilayered and interactive stories,” however, remains mum when pressed for details.
Source say Youtube will position at least one of the upcoming series as a direct competitor to Black Mirror: Bandersnatch. A company spokesperson is expected to formally announce the first project “soon.”
While advertisers have tried interactive content in the past, this will mark Youtube’s first attempt at original interactive content. At present, the platform does host kids-related interactive Minecraft videos.