Wendy’s adds Strawberry Frosty to its U.S. menu

The fruity frozen treat is now available at all Wendy’s U.S. locations until the end of summer

Wendy’s Strawberry Frosty

Wendy’s has kicked off the summer season with the nationwide U.S. debut of Strawberry Frosty.

What is Wendy’s Strawberry Frosty?

A summer spin on Wendy’s iconic frozen treat, Strawberry Frosty merges the same creamy, delectable texture Frosty fans know and love with the flavor of sweet strawberry, perfectly encapsulating the taste of summertime.

Strawberry Frosty debuted at various Wendy’s franchises in Canada back in 2010. After being absent from the menu for a long time, the sweet treat made a limited-time comeback in the country in April 2021.

Wendy’s chief marketing officer Carl Loredo told CNN Business that Strawberry Frosty was well received by customers when it returned to Canada last year, becoming one of the fast-food chain’s “most talked about items” online.

The enthusiasm about Strawberry Frosty continued in the U.S. when it was previously tested in a few cities in the country. “The net of it was that we ran out of product halfway through the program because people loved it so much,” Loredo shared. “It’s highly anticipated — I dare say as anticipated as the launch [of] our spicy nuggets.”

In a press release announcing Strawberry Frosty’s nationwide debut, Loredo added, “We’re always listening to our fans and as the most-requested item, it was a no-brainer for us to bring the Strawberry Frosty to the menu this season. While some of our competitors are still trying to get their ice cream machines to work, fans can dip into this new strawberry treat all summer long at Wendy’s.”

Strawberry is only the second new Frosty flavor introduced in the U.S. in the past 16 years. After Vanilla Frosty launched in 2006, Wendy’s introduced Birthday Cake Frosty in 2019 for the chain’s 50th birthday celebration.

Is Strawberry Frosty a permanent addition to Wendy’s U.S. menu?

As noted in the press release, Strawberry Frosty is just a limited-time menu item. It is available at Wendy’s locations across the country starting today, June 6th, until the end of summer.

Strawberry Frosty is temporarily replacing Vanilla Frosty, which will return to the menu after the former’s limited run ends.

What is the perfect pair for Strawberry Frosty?

Strawberry Frosty is best paired with the Wendy’s Summer Strawberry Chicken Salad, which is back on the chain’s U.S. menu for a limited time. Combining the best flavors of the season, this entrée boasts sun-ripened, freshly sliced strawberries, crisp Applewood smoked bacon and juicy grilled chicken atop a bed of crispy lettuce and spring mix, and is topped off with an Italian cheese blend, candied almonds, and a sweet Champagne vinaigrette.

Wendy's Strawberry Frosty and Summer Strawberry Chicken Salad

“As the only hamburger QSR (quick-service restaurant) to offer craft salads, we know a thing or two about what fans look for in a salad, and the Summer Strawberry Chicken Salad delivers on our promise for fresh, real, and flavorful salads,” said John Li, Wendy’s vice president of culinary innovation, in a statement. “This summertime blend brings forward fresh, sweet, and nutty notes that deliver a flavor explosion in every bite.”

How to order Strawberry Frosty and Summer Strawberry Chicken Salad

To indulge in the new menu items, strawberry lovers can make an order through the Wendy’s mobile app or in-restaurant at your nearest Wendy’s location. Now through July 3rd, when making a delivery order of a salad within the Wendy’s app, customers can redeem a free small Fry with purchase.

Moreover, those who will directly order from the Wendy’s mobile app will earn points all summer long with Wendy’s Rewards. Customers can use their points to get their favorite Wendy’s menu items for free. For instance, they can get a free Strawberry Frosty with just 150 Rewards points.

Looking for a new breakfast option to try at Wendy’s? Check out the chain’s newly launched Homestyle French Toast Sticks.

Sources: Wendy’s, CNN Business
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