H&M’s latest collection of baby clothes is 100% biodegradable and can even be composted once they are completely worn out.
Called the H&M Cradle to Cradle Certified collection, this new line of newborn clothing is certified by the non-profit organization Cradle to Cradle Products Innovation Institute at the Gold level.
What is Cradle to Cradle Certified Product Standard?
The Cradle to Cradle Certified Product Standard is one of the world’s most trusted science-based frameworks for designing and manufacturing safer and more circular products. In other words, it’s a standard that speaks to the sustainability credentials of what your baby is wearing.
To achieve a Cradle to Cradle certification, products are assessed across five categories of sustainability performance, namely material health, product circularity, clean air and climate protection, water and soil stewardship, and social fairness. The organization awards certifications on the basis of ascending achievement levels (Bronze, Silver, Gold, Platinum) based on a product’s performance in each of the five certification categories.
What baby clothes are included in the H&M Cradle to Cradle Certified collection?
The 12-piece newborn collection includes tie-wrap long-sleeve tops, bottoms, a tie-wrap jacket, caps, a blanket, and snuggle blankets. Positively spring-like in look and feel, these baby clothes feature cute prints of fruits and vegetables against a color palette of warm oat mélange, light sage green, and soft yellow with pops of tangerine and dusty rose.
All items in the collection are made from 100% organic cotton and feature “room to grow” details such as adjustable waists plus foldable waistbands and cuffs. Each piece can easily be passed along after being cherished and outgrown. And once they have been loved beyond wear, the pieces, as mentioned above, are compostable in any home compost container.
The collection earned a gold certification from Cradle to Cradle Products Innovation Institute because each item in the lineup was designed without plastic or metal trims and was created using materials free from chemicals harmful to humans and the environment. As previously mentioned, each piece is 100% biodegradable, even the printing pigments. These baby clothes were also made using 100% recycled water and renewable energy.
When and where will the H&M Cradle to Cradle Certified collection be available?
The H&M Cradle to Cradle Certified collection will be exclusively available for purchase on hm.com this April.