Coca-Cola Spiced: Everything we know about Coke’s first new permanent flavor in years

What does Coca-Cola Spiced taste like?

Coca-Cola Spiced

Forget Vanilla Coke, brace yourself for a brand new twist! After years of limited-edition releases, The Coca-Cola Company is shaking things up with Coca-Cola Spiced, its first permanent flavor addition in over three years. This isn’t your average soda experiment, though. So while we wait for its official release, let’s delve into everything we know about this intriguing new drink.

What is Coca-Cola Spiced?

Coca-Cola Spiced transforms the familiar into the extraordinary, blending the iconic taste of Coca-Cola with a burst of refreshing notes from raspberry and spiced flavors. It’s worth noting that Coca-Cola Spiced is not spicy, but is Coke’s boldest-tasting brand innovation yet, providing an uplifting taste experience unlike any other.

Woman holding a can of Coca-Cola Spiced
Woman holding a can of Coca-Cola Spiced

“Coca-Cola Spiced features a refreshing burst of Raspberry which is combined with our iconic Coca-Cola formula. Consumers will taste the Raspberry followed by the warm, spiced flavor, said Sue Lynne Cha, Vice President Marketing, Coca-Cola Trademark North America, in a statement. It’s a very complex flavor profile and something that makes it really unique. It’s Coca-Cola with a twist.”

As for the promotion of the new cola, Cha commented: “The Coca-Cola Spiced campaign is all about a feeling versus telling. We don’t want to tell  consumers what a Coca-Cola experience is, but rather let them feel it through a bold, tasty
innovation.”

Does the new Coke flavor come with a zero-sugar option?

Yes, Coca-Cola Spiced does come with a zero-sugar option called Coca-Cola Spiced Zero Sugar. It launched alongside the full-sugar version earlier this February 2024, offering the same spiced raspberry flavor without the sugar and calories. For comparison, Coca-Cola Spiced has 150 calories and 41 grams of sugar per 12-oz serving, while Coca-Cola Spiced Zero Sugar has 0 calories and 0 grams of sugar per 12-oz serving.

Coca-Cola Spiced and Coca-Cola Spiced Zero Sugar
Coca-Cola Spiced and Coca-Cola Spiced Zero Sugar

What does Coke Spiced look like?

The packaging design for Coca-Cola Spiced and Coca-Cola Spiced Zero Sugar is in line with the overall visual identity of Coca-Cola Trademark and its Zero Sugar varieties. Coca-Cola Spiced maintains the classic Coke Trademark red supplemented with a sleek swirl made up of raspberry-inspired colors. Both varieties feature a bold, dominant script to hero Coca-Cola’s branding – white for full sugar varieties and black for zero sugar.

How long did the development of Coca-Cola Spiced take?

Unlike most previously released Coca-Cola varieties, the new flavor Coca-Cola Spiced has a short development time. “We’re focused on bolder, faster innovations at Coca-Cola, really leaning into the core notion of innovation and how we can bring delight to our consumers,” said Shakir Moin, Marketing Chief at Coca-Cola North America, in a statement. “Our products typically take about 12 or more months to complete but Coke Spiced was done in 7 weeks. Internally, we’re disrupting the way we’re working to be faster than what the market  expects of us, so we’re looking to do more of that in the future.”

When can you get your hands on Coca-Cola Spiced?

Coca-Cola Spiced and Coca-Cola Spiced Zero Sugar are hitting shelves in North America on February 19, 2024. Coca-Cola Spiced will be available in a 12oz sleek can, 12oz/12pks, 10pk mini cans, 20oz, .5L 6pks, and 2L bottles, while Coca-Cola Spiced Zero Sugar will be available in a 12oz sleek can, 12oz/12pks, and 20oz bottles at most retailers in the United States and Canada.

What is Coca-Cola Happy Tears Zero Sugar from Coca-Cola Creations?

Coca-Cola Spiced isn’t the only new Coke flavor. On February 7, 2024, Coca-Cola Creations revealed its latest Creation, Coca-Cola Happy Tears Zero Sugar. Unlike Coca-Cola Spiced that is a permanent offering, Coca-Cola Happy Tears Zero Sugar is a limited-edition flavor.

Coca Cola Happy Tears Hype Box with Can
Coca Cola Happy Tears Hype Box with Can

Coca-Cola Happy Tears Zero Sugar celebrates acts of kindness and is the first to be packaged in a hype kit that is available exclusively on TikTok. Available beginning Random Acts of Kindness Day (February 17, 2024) until supplies last, Coca-Cola Happy Tears Zero Sugar draws inspiration from the simplicity of happy tears – a small, clear droplet filled with optimism and joy that’s created from the smallest acts of kindness. Happy tears emerge from the smallest acts of kindness, such as sending a positive text to a friend, paying for a stranger’s coffee, leaving a compliment on a post, or sharing a Coca-Cola with someone. These acts of kindness can be any sort of positive gesture, big or small, that brings abundant joy in the simplest ways and evokes happy tears.

Boxed in a limited-edition hype kit, the striking can design is embossed with an iridescent drop of joy, paired with an assortment of items to capture the essence of happy tears. Included are “Happy Tears” stickers, kindness-themed apparel, and customized tissues – tailored for embracing the magical moments of pure joy. With a single sip, fans are introduced to a brand-new flavor, featuring a Coca-Cola taste coupled with a splash of salty minerals, to evoke the happy tears which come with magical moments of kindness