Mattel honors WWE’s New Generation era with a ‘90s-inspired arena playset

The WWE Ultimate Edition New Generation Arena playset includes a Diesel action figure

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Mattel Creations is launching its first-ever crowdfunding campaign with a highly collectible playset celebrating the era that started the careers of WWE Hall of Famers Bret “Hit Man” Hart, “The Heartbreak Kid” Shawn Michaels, and the Face of the New Generation, Diesel.

Officially called WWE Ultimate Edition New Generation Arena, the playset includes the following:

New Generation Entrance Stage

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Authentically scaled to Mattel WWE action figures, this model of WWE’s first-ever neon stage allows fans to recreate the iconic entrances of their favorite wrestlers. The vintage entranceway replica features fabric curtains and a light-up frame with multiple pattern loops.

Ultimate Edition Ring

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The most authentic-to-scale WWE ring Mattel has ever designed, the Ultimate Edition Ring is constructed like a real WWE ring with an intricate plank base, highly detailed sculpted frame, fabric turnbuckles, separate ring mat, removable ring apron, and detachable ring stairs.

Ultimate Edition Diesel Action Figure

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This action figure features a swappable head, replaceable hands, and his signature entrance vest.

The crowdfunding campaign will go live on Mattel Creations on Friday, July 23rd and will run through Sunday, August 22nd. Only 5000 backers are needed to unlock the three first-ever offerings for $250.

Additional tiers will be announced on Friday during the Mattel & WWE Elite Squad Fan Panel on the Comic-Con YouTube channel from 2 p.m. to 3 p.m. ET. Moderated by “The Last Professional Broadcaster” Sam Roberts, the panel features Mattel Elite Squad members Bill Miekina and Steve Ozer, and WWE Superstars Bianca Belair, Johnny Gargano, Dominik Mysterio, and Adam Cole.

Sources: Action Figure Insider, Forbes