Trix Yogurt returns to store shelves after five-year hiatus

Trix Yogurt is now available in strawberry and berry flavors

Trix Yogurt

Another beloved treat from the ‘90s made a successful return to store shelves following a half-a-decade absence.

Yogurt brand Yoplait first announced in May 2021 that it was bringing back Trix Yogurt after a hiatus of five years.

“You asked—Trix Yogurt is back! What’s one emoji to describe your reaction? We’ll go first: ?” Yoplait wrote on social media at that time, a few days after teasing the refrigerated snack’s impending return to the market.

During its original release, the frozen yogurt was available in various flavors, including Strawberry Banana Bash, Raspberry Rainbow, Cotton Candy, Watermelon Burst, and more. But for its comeback that started in 2021, the cold fruity treat was only available in two flavors: strawberry, which features red and green swirls, and berry, which has blue and purple swirls.

Trix Yogurt

Huge fans of the yogurt brand had been asking Yoplait’s parent company, General Mills, to bring back the snack since it was discontinued in 2016. A petition calling for the yogurt’s return was even created four years ago and has now collected over 10,000 signatures.

“To know an entire generation of kids have [sic] not experienced the delight of Trix Yogurt is quite a shame,” read a portion of the petition’s description. “The recent comeback of Trix cereal’s fruit shapes has proved a rousing enough commercial success to suggest a similar result with the return of the branded yogurt. We implore General Mills to once again team with Yoplait to revive the classic Trix Yogurt and introduce a whole new wave of children to the nostalgic craze.”

At the time of the snack’s comeback, a rep for Yoplait confirmed to Best Products that the yogurt would only be available at Walmart and SuperValu stores across the United States in eight-count packs, which each contains four strawberry cups and four berry cups. As of December 2022, it is also available for purchase on InstaCart.

What is Trix?

A box of Trix cereal

Trix is best known as a brand of breakfast cereal made by General Mills for the American and Canadian markets and by Cereal Partners (using the Nestlé brand) elsewhere in the world. The regular version of the cereal brand consists of fruit-flavored, sweetened, and ground-corn pieces.

But aside from cereals, the Trix trademark, as mentioned above, is also being used by the yogurt company Yoplait for a line of similarly flavored yogurt marketed toward children. Yoplait is jointly owned by General Mills and the French dairy cooperative Sodiaal.

When was Trix cereal invented?

This world-renowned cereal hit retail stores for the first time in 1954 and was the first fruit-flavored cereal on the market. The cereal’s original round corn puffs came in three colors: raspberry red, orangey orange, and lemony yellow. The cereal was advertised as being enjoyable at breakfast or as a quick snack right out of the box.

Just one year after its market debut, General Mills experimented with a rabbit puppet as the brand’s mascot. Fast-forward to August 4th, 1959, the beloved Trix Rabbit debuted in a simple line-drawn commercial titled Rabbit and Carrot, which was conceptualized and drawn by Joe Harris

Trix Rabbit Debut 1959


The cereal originally used spherical cereal pieces, but these were changed to puffed fruit-shaped pieces in 1991, presumably to avoid clashing with General Mills’ Berry Berry Kix cereals. The breakfast favorite returned to their original round shapes in the U.S. in 2007, only to revert to their puffed fruit-shaped forms in late 2018.

The History of Trix


Are Trix all the same flavor?

A bowl of Trix yogurt

No. The current version of Trix cereal contains crispy puffs that come in six different flavors: raspberry red, orangey orange, lemony lemon, wildberry blue, grapity purple, and watermelon. These crispy puffs are fortified with 12 vitamins and minerals, and 28 grams of whole grain per serving.

Trix popsicles

Trix Pops

In addition to cereal and yogurt, General Mills also released a popsicle version of Trix called Trix Pops. These popsicles came out in the 1980s and have since been discontinued.

What happened to Trix Yogurt?

Like the Trix Pops, Trix Yogurt was also discontinued but it has made a comeback in the U.S. in 2021.

Why was Trix Yogurt discontinued?

While it’s not clear why the production of the yogurt was stopped in 2016, Yoplait more likely discontinued the product because it was no longer profitable.

Do they still make Trix Yogurt?

Yes. As reported above, Yoplait brought back the yogurt brand to the market after a five-year hiatus. It is currently available in two flavors — strawberry and berry — in eight-count packs at Walmart for $3.98 and on InstaCart for $4.99. It is yet to be seen whether Yoplait will release additional new flavors in the future.

Trix Yogurt - Berry & Strawberry 8-Count Variety Pack

Trix Yogurt is a low-fat, gluten-free yogurt that is rich in vitamin D and calcium. Back by popular demand, it is available in eight-count packs containing four strawberry cups and four berry cups.

Buy Now

Is Trix Yogurt healthy?

Homemade yogurt
Homemade yogurt

Yogurt is considered one of the top health foods for both children and adults. So despite its artificial-looking appearance, Trix Yogurt is actually good for the body.

The latest version of Trix Yogurt is gluten-free and doesn’t contain colors and flavors from artificial sources. It is also free of high fructose corn syrup and is a good source of vitamin D and calcium. According to the product’s nutrition facts, the yogurt is packed with 3 grams of protein per serving and only has 100 calories per serving.

Below is the ingredient breakdown for both the strawberry and berry flavors:

Strawberry Ingredients: Cultured Grade A Low Fat Milk, Sugar, Modified Corn Starch. Contains 1 % or Less of: Corn Starch, Natural Flavor, Potassium Sorbate Added to Maintain Freshness, Red 40, Blue 1, Yellow 5, Vitamin A Acetate, Vitamin D3.

Berry Ingredients: Cultured Grade A Low Fat Milk, Sugar, Modified Corn Starch. Contains 1% or Less of: Corn Starch, Natural Flavor, Potassium Sorbate Added to Maintain Freshness, Blue 1, Red 40, Vitamin A Acetate, Vitamin D3.

Sources: Popsugar,, Best Products
If you buy something from a GEEKSPIN link, we may earn a commission