Samsung’s back with another foldable one-two punch, and this time they’re not playing around. The Galaxy Z Fold7 and Galaxy Z Flip7 landed today at Unpacked in Brooklyn, New York with the kind of engineering refinements that make you wonder why it took so long to get here. But here’s the thing – these aren’t just iterative upgrades. Samsung’s finally delivered on the promise of what foldables should be.
Let’s start with the star of the show: the Galaxy Z Fold7. At just 8.9mm thick when folded and weighing only 215 grams, this is officially the thinnest and lightest Galaxy Fold ever made. To put that in perspective, it’s only a bit thicker than Apple’s iPhone 16 Pro Max, which measures 8.25mm – meaning Samsung managed to pack a full tablet experience into a form factor that’s typical of a flagship candy bar phone.
Those numbers might not sound revolutionary on paper, but when you’re dealing with a device that packs a full-sized tablet into your pocket, every millimeter counts. The engineering here is genuinely impressive – Samsung completely restructured the internal architecture and improved component mounting by 30% to achieve this svelte profile.
In the razor-thin world of foldable competition, Samsung has just edged out Oppo’s Find N5 by the slimmest of margins – we’re talking 0.03mm when folded. While Honor’s latest foldable, the Magic V5, manages to be even slimmer than both Samsung and Oppo’s foldables, it remains locked to the Chinese market. So ultimately, the battle for global thinness supremacy has come down to hundredths of millimeters between Samsung and Oppo. It’s the kind of engineering arms race that benefits everyone.
But here’s where it gets interesting: Samsung didn’t sacrifice durability for thinness. The Z Fold7 sports new Corning Gorilla Glass Ceramic 2 on the cover display, Advanced Armor Aluminum that’s 10% stronger than previous generations, and Ultra-Thin Glass that’s 50% thicker than before. It’s clear that Samsung actually listened to all those complaints about foldable fragility.
The real game-changer, though, is the Galaxy Z Flip7 and its massive new FlexWindow. At 4.1 inches with edge-to-edge coverage. This isn’t just an incremental bump – it’s a complete reimagining of what a cover screen can do. With 2,600 nits of peak brightness and a 120Hz refresh rate, you’re looking at a display that’s genuinely usable for more than just checking notifications. This is Samsung’s direct answer to Motorola’s Razr 50 series, and honestly, it’s about time.
One of the smartest additions is the new Now Brief feature, which transforms the FlexWindow into your personal command center. This isn’t just another notification panel – it’s an intelligent daily digest that pulls together traffic updates, calendar events, fitness summaries, and personalized entertainment recommendations based on your actual usage patterns.
The system taps into Samsung Health and Galaxy Watch data to surface wellness insights right on the cover screen, while also serving up music and video suggestions tailored to your subscriptions. It’s the kind of contextual intelligence that makes the larger FlexWindow feel less like a gimmick and more like a natural extension of how you interact with information throughout your day.
Speaking of rethinking categories, both devices launch with Android 16 and One UI 8 right out of the box. Samsung’s betting big on AI integration here, with Gemini Live built directly into the FlexWindow and multimodal AI that can understand what you’re looking at through the camera.
The Galaxy Z Fold7’s 200MP main camera – the first in the Z series – captures 4x more detail than previous generations, while the Z Flip7’s dual 50MP/12MP setup should deliver flagship-level photography in a pocket-sized form factor.
Here’s what Samsung gets right with this new launch: they’ve finally made foldables that feel like finished products rather than expensive experiments. The Z Fold7’s 4.2mm thickness when unfolded is genuinely impressive, and the Z Flip7’s massive FlexWindow addresses every complaint about cover screen usability. These aren’t just better foldables – they’re better phones, period.
The competition should be worried. Motorola’s fashion-forward Razr 50 series is excellent with their large cover displays, but Samsung’s bringing true flagship cameras to their foldables. Meanwhile, Google’s Pixel Fold is still playing catch-up on hardware refinement, and OnePlus is overdue for coming out with a new foldable.
The new Galaxy Watch8 series deserves a mention too. Samsung’s calling it their thinnest and most comfortable smartwatch ever, with a 50% brighter display and new health features like sleep apnea detection and an antioxidant index. At $349.99 for the base model, it’s positioned to take on Apple Watch territory with serious health credentials.
Pricing
But let’s talk about the elephant in the room: pricing. The Z Fold7, starting at $1,999 it’s priced at its usual premium tier, which is no surprise considering all its premium specs and that it’s powered by a flagship chipset – Qualcomm’s Snapdragon 8 Elite for Galaxy.
The Galaxy Z Flip7 starts at $1,099.99 and comes in a choice of Jetblack, Blue Shadow, and Coralred colors with 256GB and 512GB storage options, while the more affordable Galaxy Z Flip7 FE starts at $899.99 with 128GB and 256GB storage options and comes in Black and White color options.
Exclusive Pre-order Deals
Samsung is offering substantial savings on their latest foldable devices through a limited-time promotional. You can access up to $1,200+ in combined savings by using this link.
The deal includes:
- A $50 exclusive credit when you use our link
- Up to $300 in no-trade-in-required credit
- Up to $1,000 in instant trade-in value
- Storage upgrades: $150 off Z Fold7 or free double storage on Z Flip7
- 30% discount on Galaxy Watches, Buds, and accessories
Important limitations: The exclusive $50 credit expires just 30 minutes after clicking our referral link and cannot be combined with Samsung’s reserve credit. Pre-orders operate on a first-come, first-served basis.
AT&T is offering their own special promotion too, by sweetening the deal with up to $1,100 in trade-in credit for any Galaxy device in any condition. That’s not a typo – they’ll take your cracked Galaxy S10 and give you serious money toward a Z Fold7. Throw in the option to add a Galaxy Watch8 and Tab A9+ 5G for just $0.99 per month each, and you’re looking at a pretty compelling deal.
Pre-orders for Samsung’s new foldables start today with general availability on July 25th. If you’ve been waiting for foldables to hit their stride, this might be the generation that finally gets there. Just don’t expect your wallet to thank you.