Roku launches NFL Zone – Your one-stop destination for all NFL action

Roku makes it a lot easier for viewers to find live and upcoming NFL games

The Roku NFL Zone

Finding NFL content on Roku is now easier than ever.

On September 12, 2023, Roku launched the all-new NFL Zone within the Roku Sports experience to kick off the 2023 NFL season. Read on to learn more about the platform’s centralized location for all NFL content.

What is Roku’s NFL Zone?

A partnership between Roku and the National Football League, the NFL zone is the first-ever official league-branded zone within Roku’s Sports experience. It offers football fans a centralized location to find live and upcoming NFL games, so they can spend less time figuring out where to watch the game and more time rooting for their favorite teams.

Aside from live and upcoming NFL games, the NFL Zone also provides weekly matchup previews, NFL highlights, bonus NFL content, and access to the NFL App and NFL Channel.

“Last year we introduced the Sports experience for our highly engaged sports audience, making it simpler for Roku users to watch sports programming,” said Gidon Katz, President, Consumer Experience, at Roku, in a statement. “As we start the biggest sports season of the year, providing easy access to NFL games and content to our millions of users is a top priority for us. We look forward to fans immersing themselves within the NFL Zone and making it their destination to find NFL games.”

Hans Schroeder, NFL Executive Vice President of Media Distribution, added: “We are excited to partner with Roku to increase discoverability of NFL programming to football fans. With the launch of the NFL Zone, Roku users can easily find the games they want to watch, from one place. We are thrilled to provide our fans with an excellent option to follow their favorite teams all season long.”

Where to find Roku’s NFL Zone?

Roku users can find the NFL Zone directly from Sports in Roku’s Home Screen Menu as well as Roku Search. Throughout the season, the NFL Zone will be prominently featured within the platform’s Sports experience.

Roku’s NFL Channel

NFL Channel
NFL Channel

Roku, which boasts a reach of nearly half of all broadband homes in the United States, added The NFL Channel to The Roku Channel’s Live TV Channel Guide last spring. The said channel provides hundreds of hours of curated, official programming from NFL Films and NFL Media around the clock, including in-season commentary, classic game replays, documentaries, and NFL originals.

NFL+ on Roku

Available within the NFL App on Roku devices, NFL+ is the League’s exclusive streaming video service. Entering its second season with exciting upgrades, NFL+ costs $6.99/month or $49.99/year and includes NFL Network across devices, live out-of-market preseason games, live local and primetime regular season and postseason games (phone and tablet only), live local and national audio for every game, NFL Films’ archives, and more.

Fans also have the option to sign up for NFL+ Premium for $14.99/month or $99.99/year and get all of the content and features of NFL+ plus full and condensed game replays, the All-22 Coaches Film, and now NFL RedZone.

Don’t have NFL+ or NFL+ Premium yet? You’re in luck! For a limited time only, NFL Media is offering a 20% discount off the yearly subscription price for both NFL+ and NFL+ Premium.

NFL+ and NFL+ Premium
NFL+ and NFL+ Premium subscription costs

Roku and NFL’s previous collaboration

The NFL Zone is not the first collaboration between Roku and the NFL. Just this August 2023, the Roku Original documentary NFL Draft: The Pick Is In, launched on The Roku Channel in partnership with NFL Films and Skydance Sports.

NFL Draft: The Pick Is In gives NFL fans a look behind the scenes of the high-pressure and high-stakes draft rooms. The documentary was well received during its opening weekend, becoming the #1 Roku Original Documentary premiere. A second installment has been ordered and it will center on the 2024 NFL Draft.

Source: Roku
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