Dunkin’ Donuts gets its own makeup line

Here’s where you can buy the limited-edition e.l.f. x Dunkin’ Donuts makeup collection

e.l.f. x Dunkin’ Donuts makeup collection

A makeup line inspired by the most iconic treats and Dunkin’ drinks from Dunkin’ Donuts is launching on March 31st.

A collaboration between e.l.f. cosmetics and Dunkin’ Donuts, the e.l.f. x Dunkin’ Donuts makeup collection is an assortment of beauty products featuring an array of donut and coffee-inspired shades, shapes, textures, and scents. The makeup line includes the following items:

The Dunkin’ Dozen ($16)

This makeup set is composed of three bite-size eyeshadow kits featuring 12 shades of perfectly pigmented eyeshadows with creamy and blendable textures. These eyeshadows are inspired by three Dunkin’ Donut flavors: Strawberry Frosted with Sprinkles, Chocolate Frosted with Sprinkles, and Boston Kreme.

Donut Forget Putty Primer ($12)

The makeup-gripping formula of your donut-loving dreams, this glazed-up primer provides a smooth texture, sweet donut scent, and a soft-focus, glowing finish.

Coffee Lip Scrub ($6)

Bring your coffee obsession to the next level with this gentle, exfoliating sugar scrub that will leave your lips smoothed and conditioned with a delicious Dunkin’ coffee scent.

Glazed for Days Lip Gloss Set ($12)

Get your glaze-to-go with this sheer, glossy duo of Dunkin’s iconic colors. This lip gloss set smells as sweet as it looks with a delicious donut scent.

Strawberry Frosted with Sprinkles Face Sponge ($9)

Soft, absorbent, and easy to use, this donut-inspired sponge ensures flawless makeup blending.

The Classic Dunkin’ Stack Vault ($75)

The Classic Dunkin’ Stack Vault includes the complete five-piece makeup collection – plus a limited-edition e.l.f. x Dunkin’ Donuts reusable cup and straw-inspired brush set. You’ll also get a $5 Dunkin’ coupon code when you get it on elfcosmetics.com.

When and where to buy the e.l.f. x Dunkin’ Donuts makeup collection 

The makeup collection will be first available on elfcosmetics.com on March 31st, exclusively for e.l.f.’s Beauty Squad members.

e.l.f. x Dunkin’ Donuts makeup collection


Everyone else can shop the collection at Ulta Beauty stores and ulta.com starting April 3rd.


Mikayla Nogueira, the official e.l.f. x Dunkin’ Donuts ambassador, will also be hosting a live shopping event on her TikTok channel on April 5th at 5 p.m. ET, where all items from the makeup collection will be shoppable.


The @elfyeah x @Dunkin’ collab is the collab of my DREAMS!! Available on elfcosmetics.com for Beauty Squad Members March 31! Or @Ulta Beauty April 3! #elfxdunkin #AD

♬ original sound – Mikayla Nogueira

Also on April 5th, e.l.f. and Dunkin’ Donuts will bring to life a donut-shaped walk-through pop-up experience in NYC’s West Village at 414 West 14th Street, where early risers can shop the makeup collection from 8 a.m. to 12 p.m. ET, or while supplies last.

Source: Dunkin’ Donuts
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