Burger King Germany has launched a fun and creative way to keep their customers socially distant as it started to reopen dine-in services in the country.
The fast-food chain introduced the “social-distance crown,” a giant paper hat that diners have to wear inside the restaurant to make sure that social distancing is maintained. The oversized headgear extends far enough off the wearer’s head, ensuring that they are 6 feet apart from other customers.
“We wanted to reinforce the rules of high safety and hygiene standards that the BK restaurants are following,” a Burger King spokesperson told Business Insider. “The do-it-yourself social distance crown was a fun and playful way to remind our guests to practice social distancing while they are enjoying food in the restaurants.”
To show U.S. fans what it looks like, Burger King tweeted an image of two customers wearing the said “social-distance crowns” as they munch on their favorite BK sandwiches outside a restaurant in Germany. “Distancing, but make it fashion,” read the caption of the photo.
distancing, but make it fashion pic.twitter.com/lVn1No5Jwq
— Burger King (@BurgerKing) May 22, 2020
Interestingly, the “social-distance crowns” are just one of the ideas Burger King has conceived to enforce social distancing inside its restaurants. In Italy, the fast-food chain debuted the Social Distancing Whopper. A spin on its signature Whopper sandwich, this new menu item includes three times the amount of raw onions found on a regular Whopper.
The Social Distancing Whopper is inspired by the idea that people’s onion-induced bad breath will keep them farther away from each other. In a poster promoting the burger, it is described as “the Whopper with triple onions that keeps others away from you.”