T-Mobile wants customers to shop for their own perks, and they’ll be paying in a new kind of currency.
The carrier’s next set of plans, called T-Mix, reportedly hands out “picks” every month. The picks function as a limited currency. This means a DoorDash DashPass could be one pick, YouTube Premium would cover two, and ESPN Unlimited would cover four picks, and so forth.
The number of ‘picks’ you receive depends on your plan tier and the number of active lines on your account. A single line may cost you $65 on the base T-Mix Standard plan, $85 on the mid-tier More plan, and $105 on the premium T-Mix Loaded plan.
If you have a family plan, the picks earned by each line are pooled together for the whole account to use, but T-Mobile enforces strict limits. The Standard tier, for instance, awards you one pick per line, up to a maximum of four picks per account, and then the T-Mix More plan awards two picks for each of the first three lines, then one per additional line, capping out at 12 picks.
The Loaded tier is the deep end of the leaked catalogue, as it starts out at three picks for a single-line user and scales upward to a maximum account cap of 20 picks.
A more extensive catalog of rewards
The perks appear to be bigger than standard streaming, all in all, as T-Mobile is reportedly also rolling out a menu of 13 different add-ons for the T-Mix plans, including travel and audio benefits like Delta SkyMiles and SiriusXM All Access, respectively.
Then there’s the fact that device promotions and lifestyle perks share the same allowance of picks, meaning customers will have to budget their choices carefully. If you want a heavy discount on a new flagship phone, it is going to cost you a portion of your monthly picks. Getting $1,000 off a Pixel 11 Pro or Pro XL, for example, would require an eligible trade-in and cost two picks, while a smaller $500 discount costs one pick.
If you want the maximum $1,200 discount on an iPhone 18 Pro, you will have to hand over three picks, essentially leaving you with fewer tokens available for streaming or travel perks.
In-store sightings confirm the shift
Word of the plans got out early. Jeff Moore, a telecom analyst with Wave7 Research, posted photos on X recently of T-Mix signs hanging in a T-Mobile store in Kansas, telling shoppers to “pick what you want” and “change what you want.”
This would be T-Mobile’s third plan shuffle of the year, after a $140 three-line deal in January and new Essentials and Experience plans in August, which ranged from $50 to $100 per line.
Meanwhile, the service provider’s rivals keep undercutting each other too. AT&T’s Build-A-Plan, for instance, now starts at $15, and Verizon is selling a $25 line at Walmart, the same price as T-Mobile’s Walmart deal.
It helps that customers would move for this sort of thing. In an Oxio survey last year, nearly three in four Americans said they’d switch carriers for a plan they could fully customize.
“When 75% of consumers say they’d switch providers for a more tailored experience, and half are willing to share secure, anonymized data for better offers, they’re telling us something crucial: the future of telecom is about delivering personalized services that align with consumers’ lifestyles and preferences,” Oxio CEO Nicolas Girard said in a statement summarizing the findings of their 2025 Mobile Consumer Survey, which surveyed over 1,000 U.S. consumers.
T-Mobile has not yet officially announced the T-Mix lineup, leaving the exact launch date up in the air.
Sources: T-Mobile, Business Wire, Oxio, PR Newswire, The Street, The Mobile Report