There are certain ideas that seem so obvious, that when they get suggested, the first reaction is to wonder how this hasn’t been thought of until now. That was our reaction when we heard that Pizza Hut will be launching a pilot program for 100 stores across California and Arizona that will allow customers to get delivery of hot pizza and cold beer.
Don’t get us wrong, we applaud Pizza Hut because this is a fantastic idea… we are just a little bit curious how nobody in their head office had thought of this until now.
It’s not like pizza and beer is a new idea… it’s a great idea, just not a new one.
They have coupled up with MillerCoors for this pilot programme, so the selection is going to be limited. If you’re a fan of Coors Light, Blue Moon and Miller High Life, then you’re in luck though, as each of those will be available in six packs.
We know what you’re thinking, ‘won’t the beers be warm by the time they get to their destination?’
Nope. The delivery folk will be equipped with custom coolers designed to keep the beverages cold.
In California, beer delivery is currently available at restaurants in Los Angeles, Bakersfield, Riverside, Sacramento, Santa Barbara and Santa Clara. The statement also said that stores in Anaheim, Fresno, Huntington Beach and Redding expect to start delivering beer later in May.