Beats is known for releasing fun color options for their products, and now their latest POP collection might be their best release yet.
The new POP collection takes their popular Beats Solo3 Wireless (on-ears) and gym-focused Powerbeats3 Wireless and reimagines them in 4 new color themes: POP Violet, POP Indigo, POP Magenta and POP Blue. We are especially smitten with the POP Blue color which is more like a deep blue-green / teal.
Beats has also partnered with British singer/producer MNEK and Spanish artist Okuda San Miguel to make a video about the collection. The video features MNEK’s track “Colour” (ft. Hailee Steinfeld).
The POP Collection Solo3 Wireless retails for $299.95 and the Powerbeats3 Wireless retail for $199.95. They are all available now for pre-sale at Apple.com, and they’ll be available on Apple.com and at Apple’s retail stores starting June 15th.