What do you get when a candy-aisle icon pairs up with one of the world’s most recognizable footwear brands? A playful fusion of style and comfort you won’t want to miss. For the first time, M&M’s and Crocs are joining forces to drop a vibrant collection of clogs and charms designed to celebrate fun and self-expression. Curious when and where you can snag a pair before they sell out? Here’s the scoop on how, when, and where to get your hands on this sweet collab.
Limited-edition M&M’s x Crocs Collection drops this October
On September 25, 2025, M&M’s, one of the beloved brands under Mars, Incorporated, revealed its first-ever collaboration with global footwear giant Crocs. Launching worldwide on October 9, the limited-edition line fuses the playful charm of M&M’s with Crocs’ signature comfort and style, offering fans a bold new way to express themselves.
More than just footwear, the partnership celebrates creativity, individuality, and the joy of play—values that both brands share. With candy-inspired designs and customizable details, the collection encourages fans to step into fashion that’s as colorful and fun as the iconic chocolate brand itself.
Speaking to the strategy behind the collaboration, Alyona Fedorchenko, General Manager of the Global M&M’s Ecosystem, noted: “It has never been more important to keep fans at the heart of how a brand comes to life. This collaboration allows M&M’s to surprise and delight our fans with an unexpected, unique fashion statement that infuses the power of fun in every step.”
A closer look at the M&M’s x Crocs Collection
The limited-edition lineup delivers two primary pairs of Crocs clogs, each drawing inspiration from the playful charm and iconic colors of the M&M’s brand. Designed for fans who demand both comfort and eye-catching style, the footwear is sure to become a must-have for the season.
The collaboration features the M&M’s Classic Clog, a vibrant base shoe covered in an all-over candy-mix graphic that looks just as sweet as it sounds. Each pair comes pre-decorated with a set of M&M’s Classic and Peanut bag Jibbitz™ charms, plus two logo charms on the heel straps, leaving plenty of room for further customization.
For a more elevated statement, the collection offers the M&M’s Crocs Bae Clog (available in women’s sizes only). This bolder style is enrobed in a dazzling glitter treatment, stamped with the brand’s iconic “M,” and stands tall on a platformed heel that adds height and an extra dose of fun to any look.
No M&M’s collection would be complete without the characters themselves. Fans can also purchase the M&M’s Spokescandy Jibbitz™ Charms 7-Pack. This separate limited-edition accessory pack includes charms representing every member of the beloved M&M’s crew, allowing wearers to customize their new footwear to reflect their favorite personalities easily.
As Carly Gomez, Senior Vice President and Chief Marketing Officer at Crocs, summarized the launch: “Crocs and M&M’s are both unapologetically bold and full of personality. Together, we’ve created a collection that’s as expressive as the fans who wear it – creating a more comfortable world through imaginative style.”
Where to buy the M&M’s x Crocs Collection
The countdown is on! As previously mentioned, fans need to be ready on October 9th to secure a piece of this highly sought-after collection. The M&M’s x Crocs Collection will be available across 50 markets worldwide, but since supply is limited, speed is key. The simplest way to grab a pair will be online through the official brand websites: MMS.com and crocs.com.
Additionally, shoppers can find the colorful footwear at select M&M’S and Crocs retail locations globally, as well as through various key distributors. Given the high demand for Crocs collaborations, make sure to set your alarms for the online drop to ensure you don’t miss out on this rare collab.