Soma – a company known for premium bras – has launched a high-tech smart bra that’s designed to find your perfect fit. By using state-of-the-art measuring sensors, Soma’s INNOFIT Bra perfectly measures your bust and sends the results directly to your phone.
This sports-bra style device syncs to the app via Bluetooth, and once you’re properly fitted, presents a selection of Soma bras that match your size.
According to the company, the garment can perform up to 200 separate measurements before the sensors die.
At present, buyers can pre-order the Soma Innofit for $25 through the company’s website.