Crocs just got glazed.
Krispy Kreme is teaming up with the famously divisive footwear brand for a new limited-edition release that’s equal parts sugar rush and fashion flex. Launching August 5, the Krispy Kreme x Crocs Classic Clogs are covered in icing, sprinkles, and even come with oversized doughnut charms, all packed inside a shoebox that looks like a dozen fresh Original Glazed.
The price? $90 for the shoes, $20 for the five-pack of matching Jibbitz. And if you show up to a Krispy Kreme shop wearing any Crocs on August 9, they’ll hand you a free doughnut. No purchase required, just bring the holes.
But on August 4, a day before the official launch, you can walk into any participating Krispy Kreme store, scan a QR code, and get early access to the Crocs drop. So yes, lining up for a doughnut might now get you a shoe.
The collection doesn’t stop at footwear. There’s also a limited-time “Crocs Dozen” featuring three doughnut flavors — Original Glazed, Chocolate Iced with Sprinkles, and Strawberry Iced with Sprinkles — available from August 5th to 10th on Crocs.com.
It’s the kind of partnership that makes zero sense and total sense at the same time. Loud, sweet, a little ridiculous, and exactly what you’d expect from two brands that know how to lean into their fanbase.
Whether you’re a Crocs apologist or just want to rock dessert on your feet, the drop is expected to sell out fast. So if your vibe this summer is sugar-coated and slightly unhinged, you know what to do.