Amazon’s best Fire TV stick drops from $60 to $35 for Prime Day

Enjoy 4K HDR streaming, Alexa+, and cloud gaming support with Amazon’s best streaming stick.

Amazon Fire TV Stick 4K Max ©Image Credit: Amazon
This Fire TV Stick features 4K HDR, Dolby Vision, AI search, cloud gaming, and double the storage. ©Image Credit: Amazon

Amazon has cut the Fire TV Stick 4K Max (2026) from $60 to just $35 for Prime Day, saving you $25 on its fastest streaming stick yet. With a designed Fire TV experience, 4K HDR streaming, and faster performance, it’s an easy and affordable way to upgrade almost any TV.

Additionally, this stick features cloud gaming support and double the storage of previous models. So, whether you’re streaming movies, binge-watching TV shows, or jumping into cloud gaming, the latest Fire TV Stick 4K Max delivers a smoother, faster entertainment experience.

Why Choose the Amazon Fire TV Stick 4K Max?

Amazon has refreshed its Fire TV, and you can get the whole experience on this stick. The new Fire TV introduces a cleaner, more modern interface that helps you find content faster. It features dedicated content categories, expanded app pinning, and smarter navigation, letting you spend less time scrolling and more time watching.

Picture quality remains one of the Fire TV Stick 4K Max’s biggest strengths. It supports 4K Ultra HD, Dolby Vision, HDR10+, and Dolby Atmos, helping compatible TVs deliver sharper images, richer colors, and more immersive sound.

This stick also offers better performance compared to the HD models. Its faster processor launches apps more quickly, keeps menus responsive, and delivers smoother overall navigation throughout the interface.

And for gamers, you can enjoy Xbox Cloud Gaming with an Xbox Game Pass subscription. The stick also supports Amazon Luna, giving you another way to enjoy cloud gaming on your TV.

With 16GB of built-in storage, the Fire TV Stick 4K Max offers twice as much space as Amazon’s standard streaming sticks, giving you more room for apps, games, and downloads. Plus, it now supports Fire TV Ambient Experience, which transforms your TV into a digital display. With more than 2,000 pieces of museum-quality artwork and photography to choose from, you can turn your TV into wall art whenever you’re not actively watching content.

At $35, this Prime Day deal makes Amazon’s fastest streaming stick one of the easiest entertainment upgrades you can buy. So, if you’re looking to add faster streaming, 4K HDR support, Alexa, and cloud gaming to an older TV, grab this stick while the price is still low.