Apple’s latest iPhone 17 series is officially here, and Verizon is making it easier to grab the new devices without committing to a postpaid plan. The company just announced that its Verizon Value family of prepaid brands, including Visible, Straight Talk, Total Wireless, and Verizon Prepaid, now offer the entire iPhone 17 lineup at full retail price.
For Apple Watch fans, Visible and Verizon Prepaid are also stocking the newest wearables: the Apple Watch Ultra 3, Apple Watch Series 11, and Apple Watch SE (3rd Gen).
The New iPhone 17 Lineup
Apple’s iPhone 17 series brings the biggest upgrades yet. The iPhone 17 Pro and Pro Max feature a new camera system, enhanced low-light performance, and the blazing-fast A19 Pro chip. The colorful displays support smoother refresh rates, and you even get AI-driven improvements across apps and photography.
For those who prefer a lighter form factor, the new iPhone Air delivers premium features in a slimmer body, while the standard iPhone 17 offers a balance of performance and value. Together, the lineup gives prepaid customers the same cutting-edge choices as those on major postpaid plans.
Visible’s Limited-Time Offers
Visible, Verizon’s all-digital prepaid brand, is sweetening the pot with two major promotions:
Bring your iPhone, save 50% on annual plans: From now until September 30, new members who switch to Visible and bring their current number and iPhone can get the premium Visible+ Pro annual plan for 50% off the first year. That’s a savings of $225 with code ILUVIPHONE. (Excludes customers coming from other Verizon brands.)
Monthly Plan Discounts: New members can also receive $6 off any Visible monthly plan for 12 months by using code 6OFF12. This drops the standard Visible plan to $19/month, Visible+ to $29/month, and Visible+ Pro to $39/month for the first year.
Financing Makes It Easier to Upgrade
To lower the barrier for customers looking to grab the latest tech, Visible is partnering with Affirm to offer device financing with low monthly payments and no hidden fees. That means you can pick up an iPhone 17 Pro Max or Apple Watch Ultra 3 without paying the full retail price upfront.
The arrival of the iPhone 17 and new Apple Watches across Verizon’s prepaid brands is big news for buyers who want the latest Apple devices without locking into long-term contracts. With limited-time discounts, flexible prepaid options, and financing support, this might be one of the most affordable ways to get Apple’s newest gear in 2025.